Programme

DAY ONE: WEDNESDAY 29TH MARCH 2006
08.30		Registration and Coffee
09.00		Opening Address from the Chair, Karim Taga, Managing Director, ARTHUR D. LITTLE (Austria)
Real world experiences and early learning from global WiMAX examples
09.10	Ken Mason Group Director of Business Development DIGICEL GROUP (Pan-Caribbean)	Keynote case study – multinational WiMAX deployment in the Caribbean islands Digicel, the fastest growing mobile company in the world, will commercially deploy WiMAX across its markets in the Caribbean within the first half of 2006 WiMAX is Digicel’s response to the requests by corporate clients for wireless data and leased line services This case study will explore how the technology is being deployed using cross-functional teams from commercial, technical and customer care with strategic project management being provided by the Business Services Department Digicel will initially deploy WiMAX using a model customer concept and after successful implementation will roll the product out commercially Digicel will be the first GSM mobile operator to launch WiMAX and offer competition in Wireless Broadband
09.50	Telmo Silva Director, Network Services PORTUGAL TELECOM WI-FI (Portugal) Jorge Rodrigues WiMax Project Manager Network Evolution Strategy PT COMUNICAÇÕES	WiMAX – business development opportunities from a global operator perspective Developing Wireless Broadband access services and solutions The potential of WiMAX in a greenfield market - the attacker case Opportunities in an incumbent strategy Field trials - results of technology evaluation in the field Telmo Silva, Director, Network Services, PORTUGAL TELECOM WI-FI (Portugal)
10.30		Morning refreshments
11.00	Gerard MacNamee CTO, UK BROADBAND/PCCW (UK)	The opportunities and challenges of Personal Broadband The Personal Broadband vision Key enablers – spectrum and technology Which spectrum? Which technology? The status of the eco-system and the way ahead
Mobile WiMAX – operational learning on 802.16e and the path ahead
11.40	Dov Bar-Gera President WIMAX TELECOM (Switzerland)	A perspective on mobile WiMAX Global Hot-zone – the change in expectations The wishes of the consumers and the capability to fulfil them Investment today to produce a usable offering in the near future Who is afraid of the WiMAX wolf?
12.20	Saemundur Thorsteinsson Director R&D SIMINN (Iceland)	WiMAX mobile applications – a Eurescom study performed by four European operators Technical features of the IEEE 802.16e standard Comparisons with other mobile technologies - OFDMA versus CDMA Propagation characteristics and the problem of finding cell sizes Review of a few deployment scenarios WiMAX with mobility - is it a threat or an opportunity for incumbents? Results of a techno-economic analysis
13.00		Lunch
Business models for WiMAX roll-outs in rural / urban environments
14.30	Ritva Partanen Network Director SAVONLINNAN PUHELIN OY (Finland)	WiMAX – the solution for rural areas? What are the possibilities for delivering broadband in rural areas of Finland Challenges created by the terrain model and the density of population Why have we chosen WiMAX? Our customer profile and what they think about WiMAX Broadband Our plans for the future regarding WiMAX
15.10	Kiriako Vergos Managing Director CODIUM NETWORKS (Spain)	Real life WiMAX deployments in developing markets Is the optimum deployment environment for WiMAX rural or urban? The challenges faced by operators in both rural and urban roll-outs Which solution is best - 802.16d or 802.16e? The ongoing dilemma as seen from a real-life deployment perspective What is the usual profile of the “early adopter” of WiMAX in the developing world? Subscriber service profiles – what types of Broadband product are most in demand in the emerging markets?
15.50		Afternoon break
Commercial evidence and examples to support your WiMAX strategy
16.20	Gérald Clerckx Head of Innovation Management TELEKOM AUSTRIA AG (Austria)	WiMAX business models for Telekom Austria Market situation in Austria First results from our field trial Business models for the deployment of WiMAX integrated into a wireline service portfolio Is there a place in the market for both wireline and wireless based services in the long term?
17.00	Jim Baker CEO and Founder TELABRIA (UK)	Building the UK's largest regional WiMAX network – commercial opportunities in the UK Telabria's business model and key objectives Positioning fixed WiMAX against xDSL and other wireline technologies Delivering symmetric services for data and voice Designing a network using point-to-multipoint and mesh Using WiMAX to backhaul metro Wi-Fi Hot-zones The future of WiMAX in the UK - fixed versus mobile, 802.16e and HSDPA
17.40		Closing remarks from the Chair and end of day one
Jump to Start of Day One
DAY TWO: THURSDAY 30TH MARCH 2006
08.30		Opening remarks from the ChairDelegate registration and coffee
09.00	Jürg Ruprecht Head of Wireless Technologies SWISSCOM FIXNET AG	Opening address from the Chair:
Comparing WiMAX deployment in mature and developing markets
09.10	Luis Santiago Galli CEO ERTACH (Argentina)	Opening case study - WiMAX in Argentina's diverse operational environment - Ertach's path to success Analysing how wireless broadband will change the Argentine market Making money from WiMAX in a developing market – is WiMAX worth the investment? Identifying our key audience so we can say who will buy it and where the money is to be made The underlying technical challenges that we are facing with our deployment
09.50	Dr Kai U. Wullf Managing Director KENYA DATA NETWORKS (Kenya)	Case study – deploying WiMAX within urban environments in Kenya Reality in sub-Saharan Africa – subscribers, usage and infrastructure in Kenya WiMAX – the answer? technology and operations present shortcomings the vision for WiMAX in our market scenario Alternative technology and options What comes next? The future of ICT in Africa
10.30	Dr Fabio Zoffi CEO DBD DEUTSCHE BREITBAND DIENSTE GMBH (Germany)	Case study – WiMAX rollout in Germany DBD - the first WiMAX operator in Germany WiMAX roll-out in Germany – explaining what we’ve achieved WiMAX business models in Germany – key practical lessons and insights
11.00	Irina Mitrea Director, Technology Architecture CONNEX-VODAFONE	Ensuring flexibility and scalability: can you future proof your system? Understanding why flexible and scalable architecture is necessary to cope with an ever-changing billing environment Optimising the vertical and horizontal scalability of the billing architecture Assessing the impact of vertical and horizontally scalable systems on service delivery Maximising the database: Increasing the capabilities for volume, support and performance Overcoming cost and technical challenges towards achieving a real time, pre-post paid convergent billing system
11.10		Morning refreshments
Key updates for WiMAX operators – certification and spectrum bands
11.40	Andres Moreno Wireless Division Director CETECOM (Spain)	WiMAX testing and certification WiMAX certification program - the latest news Certification waves – present status and the roadmap Practical experiences An update regarding IEEE 802.16e certification
12.20	Andreas Geiss Radio Spectrum Policy Unit EUROPEAN COMMISSION	Update on radio spectrum policy actions Impact of technology and service neutrality Ongoing harmonisation measures concerning Broadband Wireless access Latest European developments in the key spectrum bands
13.40	Panel: The panel will be made up of speakers from Day One and Day Two.	PANEL DISCUSSION: Examining the implications of converting to a service-led IP billing framework: Is IMS the answer? Identifying possible approaches to providing all-IP services Recognising the benefits of implementing new IMS service-orientated architecture to support next generation services Weighing up the cost and technical challenges to creating an IMS based structure Is IMS all hype?
13.00		Lunch
Technical challenges and solutions within WiMAX operations
14.30	Bengt Radel Senior Manager Wireless Business Development CABLECOM (Switzerland)	WiMAX and PWLAN Hotzones – an opportunity for cable providers and WISPs, but a nightmare for GSM providers? WiMAX licensed performance review based on field testing WiMAX un-licensed equipment performance review based on field testing PWLAN Hot-zone performance review based on field testing CAPEX and OPEX synergies between the two systems High level revenue models Opportunities for cable and WISPs Is WiMAX a nightmare for GSM providers?
15.10		Afternoon refreshments
15.40	Caroline Gabriel Research Director RETHINK RESEARCH ASSOCIATES	The WiMAX handset and intellectual property issues Progress towards a WiMAX handset: the role of Samsung and its patents the Intel - Nokia initiative The patent issues with 3G handsets – can these be avoided in WiMAX? Likely handset costs and subsidies The development of multimode devices
16.20	Roberto Minerva Head of Fixed Access Network Lab TELECOM ITALIA (Italy)	Is WiMAX an enabler for the convergence of identities, names and numbers? On the importance of convergence of identity, naming and numbering in ICT How can identities, names and numbers pertaining to different domains be related in order to offer new opportunities to users? How can emerging approaches be reconciled with this in cases such as peer-to-peer? What services can be offered as examples of this convergence? How to accommodate an Identity Centric Architecture within new wireless architectures such as WiMAX and IMS
17.00		Closing remarks from the Chair and close of conference

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